Job Description: Logo, Website
Target Audience: Controllers, Accountants, Purchasing Agents, Scientific Researchers
Background: Point Purchasing is an intranet-based purchasing software system designed to simplify the process of corporate buying. Among its advantages: Increased Efficiency, Compatibility, Fast Turnaround, Informed Users, Support, Pricing and B2B Savings.
Message: Point Purchasing is: a DYNAMIC, MODERN, EFFICIENT solution for businesses.
Goal: To create a flexible logo that communicates what Point Purchasing is about. Redesign of a responsive website in order to simplify and to create a prominent call to action.